#socialmediamarketing

social media engagement

5 Tips to improve engagement on social media

April 30, 2025 / , , ,

Let’s be honest, it’s a question we all ask ourselves – is my social media working? Organic posting on social media can often seem like a one way conversation. No comments, no likes, no reposts. Why and how do I improve engagement on social media? We all know that people are on social media so …

5 Tips to improve engagement on social media Read More »

What is social media marketing?

What is social media marketing?

October 19, 2023 / , , , , , ,

I’ve found that there can be some confusion about what exactly social media marketing(SMM) is. This in turn leads to confusion around the role it can play in the overall marketing mix and the benefits that it can offer. The first thing to remember is that social media marketing is only one element of digital …

What is social media marketing? Read More »